Store Subscription Fees
Since you might not have decided yet to acquire a store subscription, and which type of subscription you select can influence many of your additional expenses, we will start by outlining store subscription prices.
Store subscriptions are discretionary, however, they empower sellers to access a certain allotment of free listings monthly, together with assorted benefits, discounts, and perks based upon the subscription level.
Below are the specifics of each store subscription plan.
Starter subscription from $4.95
According to eBay, the Starter store subscription supplies “discounts and tools for occasional sellers”.
This plan comprises 250 complimentary fixed price/auction listings monthly, discounts on services, a 10% final value fee for items of all types, and other entry-level perks.
Basic subscription from $21.95
The Basic store subscription provides “discounts and tools for growing businesses”.
This plan comprises 350 complimentary fixed price listings monthly, 250 free auction listings for collectibles and fashion monthly, a free subscription to eBay’s Terapeak Research tool, a 4 percent to 9.15% final value fee for most items, and more.
Premium subscription from $59.95
The Premium store subscription supplies “bigger discounts designed for bigger businesses”.
This plan comprises 1,000 complimentary fixed price listings monthly, 500 free auction listings for collectibles and fashion each month, a free subscription to eBay’s Terapeak Research tool, a 4 percent to 9.15% final value fee for most items and more.
Anchor subscription from $299.95
The Anchor store subscription is suited for “lower fees and dedicated support for volume sellers.”
This plan comprises 10,000 complimentary fixed price listings monthly, 1,000 free auction listings for collectibles and fashion each month, a free subscription to eBay’s Terapeak Research tool, a 4 percent to 9.15% final value fee for most items and more.
Enterprise subscription from $2,999.95
Last, the Enterprise store subscription has “the best rates and dedicated service for the largest retailers”.
This plan comprises 100,000 complimentary fixed price listings monthly, 2,500 free auction listings for collectibles and fashion each month, a free subscription to eBay’s Terapeak Research tool, a 4 percent to 9.15% final value fee for most items and more.
To find out more about eBay store subscriptions, browse eBay’s full breakdown of each plan. Also note that some of these features are changing by April 1, 2021 (for example, free listing allotments will be increasing for some store subscription tiers).
Insertion Fees
Outside of any discretionary upgrade costs or store subscriptions, there are two special considerations regarding the cost to sell on eBay: an insertion fee and the final value fee.
Unless you sign up for a store subscription, you will receive 200 zero-insertion fee fixed-price or auction listings monthly. (Note: by April 1, 2021, this allotment will increase to 250).
If you subscribe to a store subscription, your monthly insertion fee fixed price and auction listings allotment will be outlined above for each plan level.
When you exceed your monthly allotment, your insertion fees will be as follows for most item categories:
- Non-subscribers: $0.35 per auction listing or fixed price
- Subscribers to a Starter store: $0.30 per auction listing or fixed price
- Subscribers to a Basic store: $0.25 per auction listing or fixed price
- Subscribers to a Premium store: $0.10 per auction listing or fixed price
- Subscribers to an Anchor store: $0.05 per auction listing or fixed price
- Subscribers to an Enterprise store: $0.05 per auction listing or fixed price
Important note: insertion fees are per category or per listing. Thus, if you are selling one item but list it in two different categories, you will pay two insertion fees if you have exceeded your free monthly allotment. Insertion fees are nonrefundable.
Learn more about eBay insertion fees here.
Final Value Fees
When your item sells, you will also pay a final value fee on it. This cost is a specific percentage of the item’s price (including handling and shipping charges) + $0.30, and it is based upon the category in which it’s listed.
If you are a store subscriber, you will get additional information regarding your final value fees in our descriptions of each subscription level previously, and on eBay’s store webpage.
For the breakdown of final value fees, visit eBay’s chart of fees.